- Tips, trends, and workshops by top influencers
- Networking happy hour with other marketers and influencers
- Workshop on getting started in influencer marketing
- Influencer Marketing 101 - Getting Started
- Make goods & apologies - What to do when things go wrong
- A-list vs C-list - how to decide?
- Longevity - Initial pop vs. long tail engagement
- Contracts - common pitfalls and tips for getting to 'yes'
- Agency or Direct? How to work with Influencers
- Reaching out - how to approach and communicate with influencers
- Case Studies - experience from real campaigns
About the Event
Your go-to resource for influencer marketing industry trends and tips with a focus on kids and family influencers. Join us for a full day of programming led by influencer marketing experts and talks by top influencers themselves, all at a beautiful 4-star resort in Palm Springs.
Straight From the Source
We believe that you need to understand influencers to do influencer marketing well--whether you're just starting out, or working on your 100th campaign. Our speakers include top kids and family influencers so you can learn directly from them what challenges they face and how to work best with them to achieve your brand's goals.